International visitor numbers surge for Tasmania
International visitors to Tasmania have surged by 18 per cent in the past year.
The latest figures show nation-leading growth of 279,000 thousand international arrivals last year.
The growth brings with it a multi million-dollar boost to the state’s economy, with international visitors spending $497 million in Tasmania last year, an increase of $119 million on the previous year.
The survey revealed 60% growth from China, 53% Canada, 45% Germany and 33% the USA.
But as a whole 42,000 visitors were from the USA, returned as Tasmania’s top market.
“We’re wrapped to see them growing to be over 40 thousand, it’s the first time an international market has reached that number,” Tourism Tasmania CEO John Fitzgerald said.
“China has rebounded and up 60%. Hong Kong, the UK, New Zealand, Singapore are all performing strongly also,” Mr Fitzgerald said.
While China saw the biggest growth, with over 38,000 visitors.
“We saw those figures immediately after the Chinese President visited Tasmania then we saw a drop after that now they’re back up 60% so that’s a bit of a market correction,” Mr Fitzgerald said.
The increase for Tasmania outpaces the ACT’s 17% rise, Victoria’s 8% and South Australia and New South Wales 7%.
The 32% increase in international visitor spending was also significantly more than in all other states and territories.
While, there’s a line being drawn under how expanding Tasmania’s passenger air services might turn on an international tourism torrent for the state.
“More remarkable is that we are the highest growing international visitor market in the country and we don’t have international flights, people coming into the country are choosing and made the decision before coming to Australia, that Tasmania is one of the places they want to experience,” Tourism Industry Council’s Luke Martin said.